Comparison
DiscoLike vs BuiltWith
Find companies that match your ICP and use your target vendor in one search. DiscoLike combines website and external infrastructure evidence with company discovery, from $99/month versus BuiltWith Basic at $295/month.
TL;DR
BuiltWith is a focused option for technology-based lists and historical website profiles. Its individual lookups are free, and paid reporting starts at $295/month.
DiscoLike combines page-level vendor detection with external infrastructure evidence. You can use vendor criteria alongside natural-language company descriptions, customer lookalikes, and exact homepage phrases, then find contacts and research the accounts.
Choose DiscoLike when the target is a specific kind of company using a vendor. Choose BuiltWith when detailed technology history and market trends are the main deliverable.
DiscoLike indexes more than 82 million companies, ~3x the coverage of LinkedIn-dependent databases. On Starter, a query returning 1,000 new company records uses $3.68 in credits ($0.18 query fee plus $3.50 for records), and plans start at $99/month.
At a Glance
DiscoLike and BuiltWith, side by side
 | BuiltWith | |
|---|---|---|
| Detection evidence | Company website content and observed vendor footprints, including external infrastructure signals. | Detected website technologies; its catalog also includes infrastructure categories. |
| Company discovery | Vendor criteria combined with natural language, domain lookalikes, and exact homepage phrases | Technology lists with keyword and business filters |
| What you pay for | Apply ICP and vendor criteria before retrieval; record fees cover new query matches returned, plus a query fee and subscription minimum | Reporting subscription with plan-specific technology and report allowances |
| Technology history | Vendor targeting within a broader company discovery and research workflow | First- and last-detected technology dates in its Domain API |
| Account workflow | Company discovery, contact search, custom research, and CRM handoff | Website profiling, technology reporting, exports, and integrations |
| Monthly pricing | $99-$1,599/month; subscription converts to usage credits. API and MCP included. | Basic $295/month; Pro $495/month; Team $995/month. Individual site lookups are free; check API pricing separately. |
| Automation | REST API, MCP, Python SDK, and CLI on every plan | API and MCP access documented; evaluate the required API product and allowance |
BuiltWith details reviewed September 26, 2026 from the public product and pricing pages linked below. Spotted something outdated? and we'll fix it.
Vendor intelligence beyond a page scan
DiscoLike combines visible website integrations with external infrastructure signals to identify vendor relationships. This extends the evidence available beyond the scripts and pixels a page happens to load. The results sit alongside company profiles in the same searchable index.
BuiltWith also observes technical signals. Its API reference includes mail and nameserver categories, and its catalog includes SSL technologies. The useful comparison is the vendors and relationships each product identifies for your accounts.
An observed vendor footprint is evidence of a technical relationship at the time it was detected. It does not by itself establish contract value, active seats, or purchase intent.
DiscoLike brings website and external infrastructure evidence into the same company discovery workflow.
Find the right businesses within a vendor's customer base
A Shopify list is a starting point. A list of UK sports-focused retailers using Shopify is a sales segment. DiscoLike lets you combine vendor targeting with a natural-language description, lookalikes of your best customers, geography, and exact homepage phrases.
Apply those criteria before retrieving records. Company record fees cover the matches you retrieve, so you can pay for your target segment without first retrieving a broad vendor list and classifying it afterward. Query fees and the subscription minimum still apply, and matches should be reviewed against your final qualification criteria.
BuiltWith supports technology reports and keyword filters. DiscoLike's additional value is the company context and the next research steps: find relevant people with contact search, ask DiscoGen specific questions about each account, and push the results to your CRM. Explore the Company Index for the underlying company universe.
Pricing: $99 to start versus $295 for Basic
DiscoLike starts at $99/month. BuiltWith Basic is $295/month, Pro is $495/month, and Team is $995/month on the reviewed monthly plans. That makes DiscoLike's starting subscription $196/month lower. These are entry prices with different usage allowances.
DiscoLike's subscription converts to credits. On Starter, one company query returning 1,000 new companies consumes $3.68 of that balance: $0.18 for the query plus $3.50 for the records. The minimum subscription remains $99. Higher plans reduce usage rates; see the full pricing breakdown.
BuiltWith is free for individual website lookups. Its paid reporting and API products should be evaluated separately. Compare the plan that covers your required technologies and export volume with DiscoLike's expected query and record usage.
Where BuiltWith fits, and when to use DiscoLike
BuiltWith's Domain API exposes first- and last-detected dates, which suit technology history investigations. A detection timeline answers a different question from whether a company fits your ideal customer profile today.
Use DiscoLike when vendor usage is one part of account selection: combine the vendor with what a company does, find the people, and research your sales hypothesis. Both products offer programmatic access, so evaluate the data you need before choosing the connector.
Fit
Which one is right for you?
Choose DiscoLike if
- Combining vendor targeting with company descriptions and customer lookalikes
- Using website and external infrastructure evidence in account discovery
- Finding companies, contacts, and research in one workflow
- Starting with a $99/month subscription and published usage rates
Choose BuiltWith if
- Investigating technology detection history
- Building reports centered on technology adoption
- Looking up individual websites for free
FAQ
Common questions
Is DiscoLike a BuiltWith alternative?
Yes, for vendor-based company discovery. DiscoLike combines technology targeting with natural-language search, lookalikes, contact discovery, and account research. BuiltWith is a focused option for technology profiles and history.
Is DiscoLike cheaper than BuiltWith?
DiscoLike starts at $99/month; BuiltWith Basic starts at $295/month. Compare usage allowances and API requirements before calculating total cost. BuiltWith individual site lookups are free.
Does DiscoLike only scan website pages?
No. DiscoLike combines page-level evidence with external infrastructure signals to identify vendors, then connects those findings to company search and research.
Does vendor detection prove that a company is buying?
No. A detected integration supports technology-based targeting. Use separate account research to establish whether a relevant change or business need creates a reason to reach out.
Explore technographics & vendor intelligence or read the category buying guide.
More comparisons
Testimonials
Hear it from our users
Jeff Rolf von den Baumen
Co-Founder & CEO, PipeRich
"DiscoLike is the primary account discovery source behind our campaigns, for many of our clients. Overall, my favorite data source, and we love leveraging it on behalf of our clients."
Dan Rosenthal
Co-Founder, Workflows.io
"Discolike helped me map out 2M+ companies for over 15 different B2B companies, including a unicorn. I've used all the big prospecting databases, and I can confidently say Discolike is the best tool for building target account lists."
Alex Fine
Co-Founder, Understory
"We've gone from struggling to find alternative lists outside traditional databases to basically having an untapped source of highly relevant companies. The way that Discolike operates on the back-end has been night and day vs their competitors."
Jordan Crawford
Founder, Blueprint
"DiscoLike has unprecedented coverage of companies on the Internet. Their core technology has been instrumental in some of my sneakiest campaigns."
Felix Frank
Founder, StackOptimise
"DiscoLike's segmentation is a powerful tool. It splits the client list into clearly labeled groups we can easily work with, saving us hours on ideal company profile identification."
Panos Sisamos
Co-Founder, Relevance.
"DiscoLike is right next to Clay in my tech-stack. Took me a couple of hours to get the hang of it, but now I can't live without it. Our process at Relevance relies heavily on accurate TAM mapping, and no one does it better than DiscoLike"
Patrick William Joyce
CEO, Outboundless
"DiscoLike's GTM toolbox is awesome for our daily grind, matching account names to domains like a breeze, segmenting our client list into spot-on company profiles, and modeling target accounts for each one to keep our B2B pipeline humming!"
Raouf Lemouchi
Founder, SalesTech Scout
"DiscoLike has a strong lookalike domain search, their wizard makes it incredibly easy to find high-quality prospects that match our ideal customer profile. Being able to automatically segment my targets is a really good feature."
Alex Vacca
Co-Founder, Cold IQ
"DiscoLike has quickly become a must-have in our campaign workflow. It's incredibly good at uncovering look-alike prospects and companies"
Nick Abraham
Founder, Leadbird.io
"Discolike has streamlined our list building process by allowing our team to create larger more accurate lists in half the time compared to regular data tools"
Put a real search engine under your GTM
- 82M+ companies in our own index
- 1B+ pages crawled monthly
- Self-serve from $99/mo, no demo required
- Company data from public web sources