3 New GTM Search Primitives

We are releasing 3 totally new GTM search primitives. None of them has a direct equivalent in our competition. And no amount of Claude tokens will get any of them built over a weekend.

Search an Actual Geographic Area, Not a Location Label

Across our competition, GTM location targeting still means selecting a country, state, city or zip code.

We have now geolocated most of the businesses in the DiscoLike index. You can search around literally any point with any radius, or define a rectangular area and search the businesses inside it.

Build a field sales territory around the actual area a rep can cover. Measure ICP density around a branch, warehouse, event or partner location. Find local suppliers for each of your business locations.

Search for the SMB Vertical You Need, Not the Broad Industry

The standard B2B industry taxonomies are broad.

Across thousands of customers we kept seeing the same narrower searches repeated, so we used them to expand our taxonomy around real verticals and organize them into subindustries.

“Marketing and Advertising” becomes “SEO Agency” and “Lead Generation”. “Construction” now has “Roofing”, “HVAC” and “Electrical”.

Close to 300 subcategories you can search directly instead of assembling a proxy search from lookalike domains and keywords, then validating the results.

Combine subindustry with geography and search for every HVAC company within a defined territory.

Our First Two In-House Models, Each Built Around a Specific GTM Task

DiscoLike/Groove is specifically optimized for extracting contact results from open web searches.

ContaGen already searches the open web for contacts instead of depending entirely on the usual people databases.

Groove works especially well with Serper and APIserpent, and does not require customers to bring their own LLM subscription, while outperforming top frontier models.

That makes open web contact discovery much cheaper to run at scale, especially in industries where standard contact databases get thin.

DiscoLike/Vibecheck is optimized specifically for ICP fit validation.

It was trained on millions of validations that have already run through DiscoLike. Use it to validate large company lists before enrichment.

Both Groove and Vibecheck are free to DiscoLike subscribers. When you use them, search and validation queries may be used to continue improving the models.

Accessible Through MCP, API, CLI or SDK

All three are accessible through MCP, API, CLI or SDK. Let your agents cover new territory.

Frequently Asked Questions

How does DiscoLike geographic search differ from location filters?

Most GTM tools filter by a location label such as a country, state, city or zip code. DiscoLike has geolocated most businesses in its index, so you can search around any point with any radius, or draw a rectangular area and return the businesses inside it.

What are DiscoLike subindustries?

Subindustries are close to 300 narrower verticals built from the searches DiscoLike customers kept repeating, organized under the broad B2B industry categories. “Construction” now includes “Roofing”, “HVAC” and “Electrical”, and you can search a subindustry directly instead of building a proxy search from lookalike domains and keywords.

What are DiscoLike/Groove and DiscoLike/Vibecheck?

Groove is an in-house model optimized for extracting contact results from open web searches, used by ContaGen, and it does not require a customer LLM subscription. Vibecheck is an in-house model optimized for ICP fit validation, trained on millions of validations already run through DiscoLike, for validating large company lists before enrichment.

Are Groove and Vibecheck free?

Both models are free to DiscoLike subscribers. When you use them, search and validation queries may be used to continue improving the models.

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