Describing the ICP in plain language
DiscoLike
DiscoLike is a B2B company discovery and vendor intelligence platform covering 82M+ business websites, with contact search and account research. DiscoLike is building a managed prospecting agent that turns a company and persona brief into a run covering company discovery, ICP validation, contact qualification, and email finding. Product source
Describe the market in a sentence, add up to 10 customer domains or exact homepage phrases, and filter by country, size, and technology in the same search. Matching runs on what each company says on its own website, and contact search and the Prospecting Agent take the list through qualification and email finding.
DiscoLike at a glance
- What it is
- DiscoLike is a B2B company discovery and vendor intelligence platform built on an index of 82M+ business websites.
- Best fit
- GTM teams and data builders targeting specific industries, services, geographies, and vendor customer segments.
- Search advantage
- Combine company-fit and vendor criteria before retrieving paid company records. Add natural language, customer lookalikes, and exact homepage phrases.
- Starting price
- $99/month, converted to usage credits. On Starter, one query returning 1,000 new company records uses $3.68: $0.18 query fee plus $3.50 for records.
- What that price covers
- The $3.68 example covers company retrieval within a paid subscription. Contacts, research, email work, and external AI/search providers have their own applicable charges.
- Agent access
- REST API, MCP, Python SDK, and CLI on every plan. Company discovery can feed your CRM or outreach tools.
Pricing and allowances · Company Index · Prospecting Agent
What to account for
Outreach runs in your CRM or sequencer. A famous customer used as a seed can pull in sites that write about it, so review a sample before retrieving at volume.
Extending patterns from your best customers
Ocean.io
Account discovery and fit scoring informed by customer segments and closed-won deals. Product source
Ocean.io's API takes seed domains, with a precise mode that matches similar products and services and a broad mode that matches the same industries, plus filters for technology, headcount growth, and job postings. Source
What to account for
Ocean.io no longer publicly publishes prices; the docs list 0.2 credits per result, and you sign up to see what a credit costs.
Compare DiscoLike and Ocean.io →Discovery next to contacts and sequencing
Apollo
Company and contact search with enrichment and outreach in the same platform. Product source
Filter Apollo's company and contact database, or paste your top customers into its Lookalikes feature, and send from the same platform. Source
What to account for
Lookalikes is labelled beta on Apollo's pricing page and matches on firmographic traits, so a niche ICP that industry codes do not describe may need extra qualification.
Compare DiscoLike and Apollo →Building your own discovery workflow
Clay
Configurable workflows combining data providers, account research, and sales operations. Product source
Combine several data providers and research steps under rules your operations team controls, when no single source covers the ICP.
What to account for
Someone must design and maintain the workflow. Track data credits and workflow actions separately when comparing cost.
Compare DiscoGen and Claygent →Firmographic matches bundled with contacts
Lusha
Contact and company data with a Company Lookalikes API that takes 5 to 100 seed domains or LinkedIn URLs. Product source
The Company Lookalikes API accepts 5 to 100 customer domains in one request, and contact data sits in the same product, with paid plans starting at $37.45 a month billed yearly.
What to account for
Matching covers industry, employee count, and geography only, so an ICP defined by what a company sells may not separate from the rest of its industry.
