Company Index Stats

How many Lead Generation companies are in the United States?

There are 156,844 Lead Generation companies in the United States as of October 2026, 13.5% of all Advertising & Marketing companies in the country. The top 3 states, California (27,844), Florida (20,767), Texas (14,277), hold 40% of them.

Only companies with a resolvable US state are counted. A company can carry several sub-industry labels, so counts overlap.

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Largest state

California

27,844 Lead Generation companies

Share of Advertising & Marketing

13.5%

of Advertising & Marketing companies in United States

By State

How many Lead Generation companies are in each state

All 50 states with at least one counted company, ranked by count. Share is of the US total on this page.

#StateCompaniesShare
1California
27,84417.8%
2Florida
20,76713.2%
3Texas
14,2779.1%
4New York
10,9887.0%
5Wyoming
7,2914.6%
6Illinois
4,6913.0%
7Colorado
4,0352.6%
8Georgia
3,8202.4%
9Arizona
3,7642.4%
10North Carolina
3,6662.3%
11New Jersey
3,3352.1%
12Michigan
3,2082.0%
13Pennsylvania
3,0762.0%
14Massachusetts
3,0001.9%
15Missouri
2,9041.9%
16Ohio
2,7501.8%
17Delaware
2,7461.8%
18Virginia
2,5601.6%
19Washington
2,5351.6%
20Utah
2,4841.6%
21Nevada
2,4001.5%
22Indiana
2,3481.5%
23Tennessee
2,0921.3%
24Maryland
1,7781.1%
25Minnesota
1,7101.1%
26Wisconsin
1,6181.0%
27Oregon
1,4951.0%
28South Carolina
1,3410.9%
29Connecticut
1,1620.7%
30Nebraska
1,1560.7%
31Kansas
1,0660.7%
32Oklahoma
9780.6%
33New Mexico
9120.6%
34Kentucky
8810.6%
35Alabama
8450.5%
36Idaho
8160.5%
37District of Columbia
5930.4%
38Louisiana
5560.4%
39Iowa
5330.3%
40Arkansas
4190.3%
41Montana
3560.2%
42New Hampshire
3460.2%
43Mississippi
2910.2%
44Hawaii
2560.2%
45Maine
2530.2%
46South Dakota
2500.2%
47Vermont
1940.1%
48West Virginia
1710.1%
49Rhode Island
1680.1%
50North Dakota
1190.1%

By Company Size

How big US Lead Generation companies are

Headcount is known for 18,613 of them (12%). Size bands too small to report in a state are left out.

1-10 employees16,815
11-50 employees1,798

Methodology

Aggregate counts from the DiscoLike index of 80M+ companies. Companies without a resolvable location are counted under 'unknown', and cells below the minimum count threshold are folded into an 'other' bucket. Industry and business-type categories overlap: a company carrying several labels is counted in each.

Updated monthly. Current snapshot: October 2026. See the full Company Index Stats.

Cite this data

These figures are free to quote, republish, and build on, including by AI assistants and search engines, under the Creative Commons Attribution 4.0 license. Credit DiscoLike and link back to this page.

DiscoLike, "Lead Generation companies in United States by state", Company Index Stats, October 2026. https://discolike.com/company-stats/advertising-marketing/united-states/lead-generation/

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